Health professionals continue to raise the alarm: early years screen exposure has become a public health emergency.

Across clinics, nurseries and schools, we are seeing a sharp rise in children struggling with speech, language, attention, physical development and emotional regulation patterns that consistently link back to excessive or unstructured screen use in the earliest years of life.

Arabella Skinner, Policy Director at Health Professionals for Safer Screens, has been speaking across national media about the urgent need for clear guidance on screens from pregnancy onwards, when families are most open to support and prevention has the greatest impact.